September 17, Eason 2011 "DUO" two-sided theme concert to Xiamen station, attracted all the "EF" crazy attention to the streets for a time are full of Eason Chan Xiamen line of news, while Xiamen well-known local businessman Spohr Card Men seize this rare opportunity to take advantage of the entertainment marketing. Eason Chan, the "King of K Songs," is a King of the Hong Kong music scene and considered by many to be one of the indicators of the new era of pop music in Hong Kong. It is also considered by many to be the successor to Hong Kong pop star Tai Hom, People, his "Love Call Transfer", "Decade", "King of K" "Long time no see" and many other songs well-known, prolonged singing. According to Spokane Card CEO Wu Shihui introduction, the occasion of Eason Chan Xiamen line, Spoelto Card launched three different activities focused on sending "Eason Chan concert tickets and Xiamen Flying 3 Tour" feedback to consumers, including the new product center full 150 Lottery, "sun song by green diamond" Tencent microblogging interactive activities and involved in Taobao together cost-saving draw, in particular, the purchase of autumn and winter new products Spohr Card Dupont SEETN ecological cotton coat up to the participants, eventually, Spokane Card fair and equitable Selected 30 lucky consumers. The reason why such a choice of entertainment marketing, Wu Shihui said: entertainment marketing is very suitable for this fashion brand positioning Sippi card men's clothing, and Eason Chan's changeable man's style and Spokane card "INDEX" culture match, Of course, many employees, including myself, Spokane Card, like Eason Chan, enthusiastic attention to Eason Chan's Xiamen line, which is also the work of entertainment. In recent years, celebrity endorsements invited, implanted in the movie and television series, with the help of concerts and other entertainment marketing is respected by the majority of businesses, of course, entertainment marketing this way, Spokane card is not the first time, before the media reported Spolet Card Men spend millions of heavily advertising costs, implanted in the hit movie "first love after marriage", to help Fan Wei played wedding planner tide. It is reported that the concert night, Eason Chan returned three times, hard to offer "exaggerated" "brother and sister" "love transfer" "ten years" "bitter gourd" "waiting for you to love me," nearly 30 songs, of which "love call transfer" , "Ten Years", "King of K", all caused a large chorus of audiences on several occasions. The group of more than 40 people from Spodikar men's fan club took pleasure in returning home.
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